During last month a survey about levels of employee pride in various professions – including legal, accountancy, and insurance – was published.
Broadly, it reported that about 4 in 10 employees in the legal and accountancy sectors are not proud. Given the potential impact this could be having on the client experience and the appetite of employees to help build client relationships, what role could senior managers and marketers play in improving matters? 
Perhaps more effort in internal communication and engagement with the HR function and staff could drive much greater rewards than more tweaking of the website or the next mail shot?  

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