0 out of 10 for client satisfaction….

Mary Dejevsky, one of the columnists in The independent newspaper, wrote pretty scathingly about process of gaining feedback (see this link). Its well observed and quite funny in pinning the practice of “bog standard” questions which don’t provide...

Ten outputs from client feedback

I think one of the key future activities which will define the continued health of any professional services firm is its ability to gather client knowledge and to use it.  We’re hearing a lot about “big data” for good or ill, but what are the inputs...

Improving the return from client knowledge

Client and market knowledge can be gained in many traditional, and non-traditional ways. CRM software, traditional market research methods, social media, account management activities as well as other methods all have value. I think that creating a more joined up...

Why do clients change auditors?

Recent research across the FTSE 350 in part emphasised the longevity of auditor/client relationships (see https://www.accountancyage.com/aa/news/2197422/ftse-350-use-same-auditor-for-an-average-of-113-years ) What is perhaps more interesting is the reasons which were...

What do clients want firms to focus on?

Managing Partner’s Forum, together with the FT, recently published the results of a study into effective client-advisor relationships. One of the questions asked “Which of these tools or services would you actively encourage firms to invest in as a...

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